WhiteHouse.gov takes a page from Twitter’s playbook

One of the many cool things about President Barack Obama’s inauguration (and the resultant excitement on sites like social network Facebook and micro-blogging service Twitter) is the new WhiteHouse.gov web site, which was unveiled as Obama was sworn in. As an Obama fan, it’s exciting to see his agenda (yes, the same one that was already available on the transition team’s Change.gov website) up on the White House site, and I’m glad that Obama’s “Director of New Media” Macon Phillips is promising to use the site to increase communication, transparency, and participation. Too bad it initially falls short on that promise, in ways significant and less significant.

Here’s one way that WhiteHouse.gov is a big step down from Change.gov: It doesn’t allow comments, as Valleywag’s Owen Thomas notes. But wait, there’s a generic “contact us” form that lets you send messages to the administration, just as you would with a giant corporation! Even better, the form limits your comments to 500 characters. That’s barely more than four “tweets” on Twitter. (In comparison, this short post has more than 1,400 characters.)  Goodness knows the administration shouldn’t waste time on comments with any nuance. I guess we’re supposed to save that for old-fashioned paper-and-ink letters, which face no such limit.

Also mildly annoying is the White House blog’s RSS feed, which doesn’t post full items, but rather just the first sentence of each post. Want to read the full text of President Obama’s first proclamation? You’ll have to click through to the blog. Granted, that’s a minor inconvenience, but it’s disappointing when an administration that’s supposed to be tech- and new media-savvy unveils a blog that’s redolent of old media. What, is Obama desperate for page views?

Next Story: Google bails on print media, like everyone else
Previous Story: Ex-Android engineer may get me coupons on my fridge

Bookmark and Share

Tags: ,

Photo of Anthony Ha

About the Author, Anthony Ha

Anthony is VentureBeat's assistant editor, as well as its reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at anthony@venturebeat.com. You can also follow Anthony on Twitter.

  • Alan
    No, he can't... he's limited to 500 characters.
  • Exactly ... Maybe I'll send them the link to this post.
  • max
    Send it through and give it some time. It's not a coincidence that the poster asks for some patience...
  • I'm not trying to pretend this is the biggest deal in the world, but none of this should be super-hard to implement, and they've had time to play with the format on Change.gov. I think it's fair to judge the White House site for what it is, rather than take a wait-and-see approach, though of course I do hope it gets improved.
  • iDEA
    Bev Godwin, Director of Online Resources & Interagency Development here in White House New Media, knows internet and government. She is on detail to the White House from the U.S. General Services Administration, where she serves as Director of USA.gov and Web Best Practices.  She showcases some examples of new media you may or may not know about from across government. Take a look... http://pfx.me/et
  • guodan
  • guodan
  • guodan
  • Karl
    You can probably sent these suggestions to the whitehouse web team, not your readers.