RIM to show off its rival to Apple’s App Store
Research in Motion is planning to show off its own rival to the Apple App Store today at the CTIA trade show in Las Vegas today.
The new BlackBerry App World, which has been touted for some time, is one of many copycats that hope to steal Apple’s sizzle. Co-chief executive Mike Lazaridis will unveil the store at his keynote speech. Other rivals unveiling stores soon: Nokia, Google, Microsoft and Palm.
You need to have a PayPal account, a trackball, the 4.2 version of the operating system or higher, or SurePress touch screen (available on models such as the BlackBerry Storm). To get to the store, you need to download the storefront to your phone.
The store’s home page has featured items which you can navigate by scrolling sideways. You can click on tabs that allow you to search by types of apps such as games, music, video, and health. You can also download apps based on their popularity rankings. When you buy something, you activate the PayPal payment system to close the purchase.
Featured apps include Yahoo Messenger, Bloomberg, Facebook, MySpace, AOL Instant Messenger, and Google Talk. All of those apps are free. Scores of apps are already available. CrunchGear has a full list.
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About the Author, Dean Takahashi
Dean is lead writer for GamesBeat at VentureBeat. He covers video games, security, chips and a variety of other subjects. Dean previously worked at the San Jose Mercury News, the Wall Street Journal, the Red Herring, the Los Angeles Times, the Orange County Register and the Dallas Times Herald. He is the author of two books, Opening the Xbox and the Xbox 360 Uncloaked. Follow him on Twitter at @deantak, and follow VentureBeat on Twitter at @venturebeat.
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