Face the facts, Facebook: 3 out of 5 social networkers still use MySpace
Among social network users, 68 percent visit Facebook weekly, according to the latest annual survey of 40,000 American Net users by Forrester Research. But a nearly equal 59 percent visit MySpace — a healthy dose of traffic for a site that Internet hipsters like to claim “no one uses anymore.” MySpace’s member pages, such as the one shown here for entertainer Tila Tequila, are often hyperactively tacky and attract younger audiences.
One-third of online consumers use a social network site at least once a month, Forrester’s report says. That’s double the amount the company counted two years ago in 2007.
Another little-noted trend that Forrester called out: Sites like Eons and BOOMj.com are chasing older audiences. Even MySpace is courting boomers with substantial libraries of classic rock and jazz.
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About the Author, Paul Boutin
Paul (paul@venturebeat.com) covers Apple & the iPhone, social networks & social media, digital music & video, and any crazy Internet story. Paul wrote and edited for Valleywag from 2006-2008, after several years with Wired magazine and Slate. He writes regularly for The New York Times' technology section and sometimes for Wired and The Wall Street Journal. He studied computer science at MIT in the early 1980s, and worked as a software developer and network administrator for 15 years before becoming a professional writer. Follow him on Twitter at @paulboutin, and follow VentureBeat on Twitter at @venturebeat.
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