Mobile

Study: Mobile apps industry to hit $17.5B by 2012 with 50B in downloads

An independent study has found that the market for mobile applications will increase from $6 billion today to $17.5 billion in 2012. The study was commissioned by GetJar, the world’s second biggest mobile app store.

The study also reported that downloads of mobile apps will jump to 50 billion in 2012, a huge increase from 2009’s seven billion downloaded apps. The average price of mobile apps will also drop from $2.00 today to $1.50 in 2012.

Given the rise of smartphones, and mobile computing in general, these numbers aren’t too surprising. Apple currently runs the top mobile app store on iTunes which has more than 150,000 apps and recently surpassed three billion downloads. Google’s Android Marketplace houses more than 30,000 mobile apps, and Palm is kicking its developer support into high gear with its new Project Ares tool. Apps were also the main event in Microsoft’s recent demonstration of Windows Phone 7 Series.

The numbers also fall within range of a recent Gartner report that predicted revenue from mobile apps would quadruple between 2010 and 2013.

Just like Apple, GetJar has been in the mobile application business for a little over two years. Over 310,000 developers have accounts on GetJar’s service, which contains more than 65,000 mobile apps.


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