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Foodily, a stealth startup run by a handful of Yahoo veterans, raised $5 million in a round led by Index Ventures, according to a SEC filing.
Its cofounders include chief executive Andrea Cutright, who held a variety of marketing positions at Yahoo from 1999 to 2007, and Venu Javarappa, who was an engineering manager of search there and served as vice president of engineering for Predictify, a prediction market that went under last year.
Mike Volpi, the former Joost CEO who landed at Index Ventures as a partner, led the investment.
VB’s research team is studying mobile user acquisition:
Chime in here, and we’ll share the results