Social app directory Appolicious expands Android support, adds Yahoo apps

Appolicious, the site that offers iPhone / iPad /Android app reviews and recommendations with a bevy of social networking tools, announced today that it is launching a revamped Android site at AndroidApps.com (and a companion Android app), a new site dedicated entirely to Yahoo apps, and an improved search engine.

The company took hold of AndroidApps.com when it purchased the video app review company AppVee in February. But until now, the Android site hasn’t been able to take advantage of Appolicious’s social features, and it has looked nothing like its new parent site. As of today, AndroidApps.com has full Appolicious support — including access to its reviews, profiles, app lists, and app directory — and the two sites finally appear to be related thanks to a new design.

Appolicious is also launching a new Android app of its own to support AndroidApps.com’s redesign.

The company’s new Yahoo Apps site brings the same functionality it has developed for mobile apps, to those that run on Yahoo’s platform — including its personalized home pages and Yahoo Pulse, its profile system. Thanks to Appolicious’s Yahoo partnership, users can use their Yahoo accounts to login to the revamped AndroidApps.com and its Yahoo Apps site. Additionally, Yahoo will feature content from both sites across its media properties.

Finally, Appolicious’s revamped search engine — available across all of its sites — offers “relevant app lists created by users that match the query; related stories written by Appolicious editors relevant to the query; and a list of recommended apps based on the Appolicious recommendation engine.”

If anything, the news shows us how much further Yahoo is getting on board with app discovery. Appolicious’s new site will give Yahoo some much needed coverage for its apps, and Yahoo’s partnership with the company also gives it a wealth of content to feature on its many media sections.

Based in Chicago, IL, Appolicious previously raised over $2 million from Apex Ventures.

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Tags: Android, apps, iPad, iPhone