Online video platform Ooyala announced today that it has snagged $22 million in funding from new and existing investors. The round was over-subscribed, and the company expects to land another funding slice within 60 days from over-eager investors.
The company offers a video platform for content owners to upload their video, analyze audience engagement, and easily monetize video content. The company says it has doubled its global customer base over the past year, with several hundred new publishers jumping on its platform. It serves over 550 customers on 5,000 sites and reaches an audience of over 100 million users a month.
The Mountain View, Calif., company was founded by former Googlers, and has thus far raised a total of $42 million in three and a half years. This latest round saw major interest from Asia — Shanghai-based CID Group, and Tokyo-based ITOCHU Technology Ventures, led the round. They were joined by existing investors Sierra Ventures and Rembrandt Venture Partners.
Marketing technologist? We're studying the big marketing clouds
Fill out our 5-minute survey
, and we'll share the data with you.