Groupon, the social-buying phenomenon based in Chicago whose CEO, Andrew Mason, I recently interviewed at the DEMO conference, has always done things a bit differently. Transparency is something they prize.
So after I suggested they beef up their PR team with a Silicon Valley veteran, former PayPal executive Julie Anderson Ankenbrandt, how did they respond? Shortly after I wrote the article, this update appeared on Ankenbrandt’s LinkedIn page:
That’s Groupon president and COO Rob Solomon, who apparently took the liberty of connecting on LinkedIn to Ankenbrandt after I published my piece. Rob, I’d have been glad to introduce you, but I admire the swiftness in following my suggestion. While I’m dishing out the advice: Andrew, keep this guy Rob around. He seems sharp.