Shopping startup Retailigence stocks up with DFJ and Dave McClure

Shopping startupRetailigence says it’s creating a “bridge” connecting real-world “brick-and-mortar” stores with mobile and web applications. Now the Palo Alto, Calif. company has enlisted some well-known investors to fund its efforts: Draper Fisher Jurvetson and Dave McClure’s 500 Startups fund.

Retailigence takes inventory data from both sophisticated software (like that offered by SAP and NetSuite) and basic spreadsheets, then makes the information available through an application programming interface (API) to developers of location-based apps, shopping apps, and so on. So if a location check-in app is trying to lure you to a nearby store with the promise of a hot new product, it can use Retailigence to track whether that product is actually in stock.

In addition to DFJ and 500 Startups, ZIG Capital, Global Brain Corporation, and various angel investors participated in Retailigence’s $1.5 million seed round. The company was incubated at the Founder Institute.

Another hot startup called Milo.com offers shoppers a way to see what’s in stock on the shelves of nearby stores. It sounds like Retailigence isn’t trying to compete directly with Milo, but rather to provide the data for similar applications.

[image via Flickr/Fen Branklin]

  • Guest

    Hmmm can't seem to find any inventory data. Check for yourself:1. Download “Shoppo” on your iPhone, an app which Retailigence powers2. Conduct any search3. Notice that no local inventory comes back except for Best Buy which has a public APIIt's always hard for TechCrunch and others to assess the truthfulness of what companies like this say given that they don't have front ends to test. Thankfully their partners do!

  • http://venturebeat.com/2012/07/11/retailigence-tracks-whether-an-item-is-in-stock-at-stores-near-you/ Retailigence tracks whether an item is in stock at stores near you | VentureBeat

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    [...] provides a backend database to serve both mobile shoppers and retailers. Since the launch in 2010, over 5 million consumers are unknowingly using the technology to find out whether items they need [...]

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