How Facebook plans to reinvent email and online messaging

Facebook announced a new version of Facebook Messages today that could put the social networking site at the center of your online communication.

The company describes this as an attempt to consolidate different kinds of online messaging, starting with email, SMS text messages, Facebook messages, and instant messages. Director of Engineering Andrew Bosworth noted that currently, when you want to reach someone, you usually choose different communication methods for each person — you may have one friend who prefers receiving text messages, while your grandmother might only respond to emails.

With Facebook Messages, you shouldn’t have to think about that stuff anymore. You just send a message to the person you want to reach, then they receive that message through the medium of their choice. You can manage those messages on the Facebook site itself, or have them forwarded to email, sent to your instant messaging account, or sent via text message as needed.

“It should feel like a conversation,” Bosworth said. So if you need to step away from your desk during an IM conversation, you don’t have to tell them, “Be right back.” Instead, you step away and just continue the conversation via text message.

Facebook isn’t just consolidating communication media. Facebook Messages also ditches the idea of email threads grouped by subject. Instead, all of your conversations with someone show up in a single thread, which could theoretically contain the entire history of your communication with someone.

Facebook is also using your contact list to prioritize your emails. Messages are grouped into three areas — “messages”, “other”, and “junk”. Messages come from your Facebook friends, “other” comes from folks who aren’t friends, and junk contains the messages that are flagged by the spam filter. Users will be able to shift contacts into different groups. So if you’ve agreed to be friends with thousands of people, you don’t have to prioritize messages from all of them.

The company will be gradually rolling this out over several months. (I’m part of the first wave of outside users, so I’ll probably write a post this afternoon outlining my impressions.) As part of the rollout, users will be able to activate Facebook.com email addresses. Despite that feature, and despite speculation about the service as a “Gmail killer”, Facebook chief executive Mark Zuckerberg said, “This is not an email killer.”

You can read more details in Facebook’s blog post.

  • http://www.webhostinglogic.com/ Ben Stiller

    This new Facebook feature has not much difference with the current Instant Messaging services except for the history and the choice of how to get your message. But I don’t buy the idea of keeping a record of sort of my conversation with anyone as this may ne construed as “wiretapping” our conversation.

  • http://pulse.yahoo.com/_ZMNZWEHWKXRUJT5OZOF6A2V4LA Fabian

    It kind of looks like Google Wave but with critical mass. It should be interesting.

  • http://www.venturebeat.com Anthony Ha

    On your last point — services like Facebook and Google keep records of these messages already. Why is this more like wiretapping?

  • http://www.venturebeat.com Anthony Ha

    Ah, yes, I remember when Wave sounded like a cool idea …

  • http://www.webhostinglogic.com/ Ben Stiller

    what i meant was the instant messaging conversation, real time it is not recorded but with FB, it will be and even if you delete your own history record, it will remain undeleted if the other end keeps it.

  • http://ucentric.org ϋCentric

    Great, so now Facebook can be monitoring every message and every contact, not just those sent internally. Zuckerberg just can't stop exploiting users gullibility to kept extending the Facebook tentacles can he? Does the tech media have to be his partner in selling out privacy without so much as a warning to their trusting readers?Only a fool would consider using this. But sadly the world is full of fools encourage by reports like this that ignore the elephant in the room.

  • http://ucentric.org ϋCentric

    You are exactly right there Ben. With push messaging, the recipient has a copy which you cannot edit or delete once it has been sent.Fortunately when Communcado, the first request-based real-time-streaming free messenger is released next year, the ability to retract, edit and delete messages after posting will become a reality. No middlemen and no central hub = total control of your data. As the protocols are free and open source, we predict that request based messaging will become the new standard, leaving only the idiots, narcissists and businesses using middlemen-spyware-services such as Facebook.

  • http://twitter.com/Wisemeister Wisemeister

    Uhh… Does anyone remember how fickle, glitchy, and unreliable facebook chat is? It's easily the weakest part of the facebook communication interface. I'm not sure they should be launching so ambitious a project when there current chat is anything but stable.

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