How many co-working spaces does the world need?

As my co-founders and I investigated the idea of creating Founders Den, we frequently heard the questions: “What is the difference between an incubator, accelerator, and co-working space?” and “Is there a need for another one?”

The incubator concept was largely defined in the dot-com era by Bill Gross’ IdeaLabs and Guy Kawasaki’s Garage.com, both of which turned out to be expensive endeavors providing office space, legal, financial, and other shared services to start-ups in exchange for equity. More recently, accelerators have emerged as a sort of ‘incubator light’ with an emphasis on education, coaching, limited services, and in many cases no shared office space. Accelerators including TechStars, Y Combinator, and others across the US and globally, bring experienced business leaders and first-time entrepreneurs together in hopes of helping startups avoid costly mistakes.

In stark contrast are co-working spaces which typically provide no services other than a desk, chair, and Internet access. This latter category interested us as we looked to create a place where we would work on our latest startups under a shared-roof with other experienced entrepreneurs.

With an estimated 400 startups in the SoMa neighborhood of San Francisco, we discovered a variety of co-working spaces including Next Space, Citizen Space, SOMA Central, The Hub, and others equally noteworthy. Likewise in New York City there are General Assembly, Dogpatch Labs (also in SF), Wix Lounge, and many more.

According to Elizabeth Hart of Cornish & Carey, more than 100,000 square feet of co-working facilities have opened up in San Francisco in the last six months. As a direct response to companies doing more with less, she notes that this is a successful growing trend where commercial building owners are rethinking their business models and some are moving into the co-working/smaller tenant hosting model. San Francisco is largely following New York City in this trend with Chicago, Los Angeles, and other cities jumping on as well.

As we investigated whether San Francisco needed another co-working space, we learned that not all co-working spaces are created equally. Some, such as i/o Ventures or AngelPad, are more of an accelerator program, others such as parisoma, Rocket Space, and The Hub will rent by the month or in some cases, by the day, to anyone willing to pay the fee.

Most co-working spaces lack a curation process which we saw as important to creating a dynamic, iron-sharpens-iron community, similar to the traditional private clubs which appealed to the entrepreneurs of prior innovation eras (steel, railroad, oil, etc.). In New York, SoHo House and The Core (while less of a co-working space and more of a lounge) appeal to entrepreneurs. With Founders Den, we sought a unique, differentiated model of one-half private club and one-half co-working space.

It remains to be seen whether ‘the Den’ will create a long-term community of Silicon Valley/San Francisco entrepreneurs, but we have a growing list of industry leaders, advisors, and serial entrepreneurs who are using the clubhouse for social or business purposes.

Like any other real-estate trend, expansion and contraction is likely. Some co-working spaces will succeed and others will struggle.

founders den pokerHowever, one thing is sure: The traditional model of startups leasing their own office, buying their own copy-machines, hiring receptionists, office managers, cleaning services, etc., may best serve those companies which have validated their business models, closed a large funding round, and are flush with cash. For all others, we can expect the market to meet the demand for this new style of working, with a variety of options that appeal to all types of entrepreneurs.

Jason Johnson (second from right in the photo) is an entrepreneur, as well as managing partner & co-founder of Founders Den.

[images via Flickr/Founders Den]

  • http://twitter.com/katiecharland Katie Charland

    Jason –Thank you for this post. I am a Director of Ops at a collaborative workspace in Arizona called Gangplank. We recently attended a Coworking Unconference as part of SXSW that really opened our eyes to what else is out there. I'm glad that you recognized as well that not all spaces are created equally, offering varying levels of services and community depending on the space. Since we are a free facility, trading in social capital versus monetary, we've found that having a solid base of permanent companies (known as Anchors) has helped our community flourish. The differing levels of entrepreneurial experience provide guidance, support, honest feedback and community to startups, which is more valuable than just space. We also are a bit of a hybrid, sharing many qualities with incubators, coworking spaces and accelerators. It will be interesting to see how the models change over the next several years.

  • http://twitter.com/PrescottCoWork Jack Wilson

    It is predicted that thirty-percent (30%) of the workforce will be freelancers in three to five years. That means there will be continuing demand for coworking facilities. The coworking “industry” is having some interesting philosophical discussions at this point. On one hand, we have Gangplank with their “its free” approach. On the other, we have Netspace securing $425,000- in angel investor financing to open three more facilities. Since most coworking spaces are started by entrepreneurs, I expect to see no convergence of philosophies in the near future.

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