Deals

Online video service Encoding.com raises additional $2M to support rapid expansion

San Francisco–based Encoding.com has raised $2 million in a second round funding. The company says it offers online video encoding services to 1,700 customers.

The funding comes from previous investor Metamorphic Ventures and included angel investors Patrick Condon, John Engates and Dave Morgan.

Encoding.com will use the new funding to expand its operations. The company has a couple of new offerings that it hopes will bring new customers. Last week it released a new feature, called Instant Encoding, that starts encoding or transcoding the video to a different format as soon as the video file begins to upload. That will cut the time needed for encoding in half, the company promises.

In January, Encoding.com launched another service, called Vid.ly. With the service you only need to upload your video once. The service then transcodes it to 14 popular web and mobile formats, making it compatible with most modern smartphones, tablets and more. The service provides a short URL once your video is done encoding, and when someone clicks on the link, it automatically provides the video file compatible with their device.

Encoding.com will use the funding to create new encoding products and to scale customer acquisition efforts across big media and entertainment, online education, video platforms and video application developers worldwide.

Encoding.com was founded in 2008. It received $1.25 million in first round funding earlier last year.