Deals

Swimming in cash: Groupon's $750M IPO by the numbers

Group-buying site Groupon just filed for an initial public offering and is looking to raise up to $750 million. The company has submitting its S-1 filing to the Securities and Exchange commission.

Groupon is the second high-profile Web 2.0 company to file to go public this year. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a more reasonable $79 share price. LinkedIn currently has a market cap of around $7.5 billion.

The site lets users purchase deals for local merchants that usually come at very steep discounts — which can range anywhere from 30 percent to 80 percent. The deals can range from food, trips on a boat and cheaper drinks at a local bar. Groupon also sends out daily email alerts to its subscribers about now local deals.

Here’s a breakdown of some of the highlights that appear in Groupon’s S-1 filing:

Revenue: Groupon brought in $94,000 in revenue in 2008, $30.5 million in 2009 and $713.4 million in 2010. The company brought in $644.7 million in the first quarter this year ending March 1, up from $44.2 million in the first quarter last year.

Marketing Costs: Marketing costs make up roughly a third of the company’s total costs. The company spent $263.2 million on marketing in 2010 and $208.2 million in the first quarter this year.

Selling, General and Administrative Costs: The company has enormous administrative costs that make up roughly a third of its operating expenses. Groupon spent $233.9 million on administrative costs in 2010, up from $7.5 million in 2009 and $1.5 million in 2008. The company has spent $178.9 million on administrative costs in the first quarter this year, compared to $4 million in the first quarter last year. It currently has 661 employees in North America and 2,895 international employees.

Profit: Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year.

Subscribers: Groupon has 83 million subscribers as of the end of the first quarter this year ending March 1. That’s up from 5o.6 million subscribers at the end of 2010 and 1.8 million subscribers at the end of 2009. Of those 83 million subscribers, 15.8 million actually purchased groupons in the first quarter this year — up from 9 million customers in 2010 and 375,099 customers in 2009.

Groupons: The company sold 28.1 million groupons in the first quarter this year ending March 1, up from 1.8 million groupons in the same quarter last year. It sold 30.3 million groupons in 2010 and 1.3 million groupons in 2009. Groupon had 56,781 features merchants in the first quarter this year, compared to 2,903 featured merchants in the first quarter last year.

International Revenue: Revenue from countries other than the United States now accounts for 53.8 percent of Groupon’s total revenue as of the first quarter this year, up from 37.2 percent in 2010.

Trackbacks

  1. [...] will be another high-profile tech IPO on the NYSE and will join LinkedIn and Groupon — which just filed to go public — as part of the first wave of Web 2.0 companies hitting the public trading market. LinkedIn [...]

  2. [...] startups. Groupon is the big fish in this pond, with $713.4 million in revenue in 2010 and a $750 million public offering planned for later this year. Other startups, such as Egg Cartel and Yardseller, also attempt to bring a [...]

  3. [...] the bell. Pandora is the latest high-profile tech IPO that will join LinkedIn and Groupon —  which just filed to go public – as part of the first wave of Web 2.0 companies hitting the public trading [...]

  4. [...] startups. Groupon is the big fish in this pond, with $713.4 million in revenue in 2010 and a $750 million public offering planned for later this year. Other startups, such as Egg Cartel and Yardseller, also attempt to bring a [...]

  5. [...] Groupon, another high-profile Web 2.0 that will soon make its public trading debut, has also faced similar problems plaguing Pandora and Renren. Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year. The company filed to go public earlier this month. [...]

  6. [...] Groupon, another high-profile Web 2.0 company that will soon make its public trading debut, has also faced similar problems to Pandora and Renren. Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year. It filed to go public earlier this month. [...]

  7. [...] the Chicago-headquartered company is still running at a loss despite the astonishing revenue growth, which went from $94,000 in 2008 to $713 million in 2010, [...]

  8. [...] the Chicago-headquartered company is still running at a loss despite the astonishing revenue growth, which [...]

  9. [...] на IPO, оприлюднивши досить суперечливі дані про свої доходах і втратах . Власне, велике зростання втрат і сильна залежність [...]

  10. [...] The company is the fourth high-profile Web 2.0 company to file to go public in the past several months. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a more reasonable $79 share price. Group-buying site Groupon also filed to go public earlier this month. [...]

  11. [...] Groupon faces similar problems that Pandora and Renren face. Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year. It filed to go public earlier this month. [...]

  12. [...] in the wake of successful initial public offerings from Pandora and LinkedIn, plus the upcoming Groupon IPO, Stoppelman clearly has a plan to go public [...]

  13. [...] The company is the fourth high-profile Web 2.0 company to file to go public in the past several months. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a $100 share price. Group-buying site Groupon also filed to go public earlier this month. [...]

  14. [...] The company is the fourth high-profile Web 2.0 company to file to go public in the past several months. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a $100 share price. Group-buying site Groupon also filed to go public earlier this month. [...]

  15. [...] The company is the fourth high-profile Web 2.0 company to file to go public in the past several months. Business social network LinkedIn also recently made its debut on the New York Stock Exchange (NYSE), soaring to a valuation of nearly $9 billion during its first day of trading before backpedaling to a $100 share price. Group-buying site Groupon also filed to go public earlier this month. [...]

  16. [...] filed for a $750 million IPO back on June 2, but is currently losing a lot of cash. Before it goes public, the company will want [...]

  17. [...] Chicago-headquartered company is still running at a loss despite the astonishing revenue growth, which went from $94,000 in 2008 to $713 million in 2010. [...]

  18. [...] société dont le siège est à Chicago, est encore fonctionnant à une perte . dépit de la croissance des revenus étonnante, qui est passé de 94 000 $ en 2008 à 713 millions [...]

  19. [...] Chicago-headquartered company is still running at a loss despite the astonishing revenue growth, which went from $94,000 in 2008 to $713 million in 2010. [...]

  20. [...] In contrast to Zynga, Groupon has consistently lost money each quarter except for one — the first quarter of 2010, when it brought in an $8 million profit. Groupon lost $456.3 million in 2010 and $6.9 million in 2009. The company lost $146.5 million in the first quarter this year. It filed to go public earlier this summer. [...]

  21. [...] million in 2009. The corporate lost $146.5 million within the first quarter this year. It also  filed to move public earlier this summer [...]

  22. [...] société dont le siège est à Chicago, est encore fonctionnant à une perte . dépit de la croissance des revenus étonnante, qui est passé de 94 000 $ en 2008 à 713 millions [...]

  23. [...] a reality check: Groupon lost $456.3 million in 2010, according to its IPO filing. It lost $146.5 million in Q1 2011. Sounds like [...]

  24. [...] a reality check: Groupon lost $456.3 million in 2010, according to its IPO filing. It lost $146.5 million in Q1 2011. Sounds like [...]

  25. [...] company filed for an IPO back in June, when we described Groupon itself as “swimming in cash.” Since then, however, Groupon amended an SEC filing (just as the stock market jitters began) [...]

  26. [...] company filed for an IPO back in June, when we described Groupon itself as “swimming in cash.” Since then, however, Groupon amended an SEC filing (just as the stock market jitters began) [...]

  27. [...] company filed for an IPO back in June, when we described Groupon as “swimming in cash.” Since then, however, Groupon amended an SEC filing (just as the stock market jitters began) to [...]

  28. [...] the summer, the startup was “swimming in cash” and filed for an IPO in June. Just one month later, the company had to amend its SEC S1 [...]

  29. [...] the summer, the startup was “swimming in cash” and filed for an IPO in June. Just one month later, the company had to amend its SEC S1 [...]

  30. [...] the summer, the startup was “swimming in cash” and filed for an IPO in June. Just one month later, the company had to amend its SEC S1 [...]

  31. [...] the summer, the startup was “swimming in cash” and filed for an IPO in June. Just one month later, the company had to amend its SEC S1 [...]

  32. [...] the summer, the startup was “swimming in cash” and filed for an IPO in June. Just one month later, the company had to amend its SEC S1 [...]

  33. […] only recently filed for an Initial Public Offering and had also announced a new vacation feature called Groupon […]

  34. Hotels in Congonhas-Sao Paulo Airportresort dealslast minute hotel inn specials

    Swimming in cash: Groupon’s $750M IPO by the numbers | VentureBeat | Deals | by Matthew Lynley