If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat
, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.
Before he was CEO at OptiMedica, Mark Forchette was a sales representative for a consumer products firm. He knew nothing about sales at the time, but was a passionate user of their products – and won the company over with that enthusiasm, something he says is an essential quality for success in the startup world. Forchette relates the tale to students in this Entrepreneur Thought Leader Lecture, given at Stanford University.
VB’s research team is studying mobile user acquisition:
Chime in here, and we’ll share the results