Want to master the CMO role? Join us for GrowthBeat Summit on June 1-2 in Boston
, where we'll discuss how to merge creativity with technology to drive growth. Space is limited and we're limiting attendance to CMOs and top marketing execs. Request your personal invitation here
LinkedIn on Monday launched a new plugin that makes the process of applying for a job as easy as clicking a button.
The new “Apply with LinkedIn” plugin can be embedded on the job listings pages of company websites, and it simplifies the way job seekers can submit their resumes to companies they want to work for.
“There’s a lot of emotion and anxiety in applying for a job,” Adam Nash, LinkedIn’s Vice President of Product Management, told VentureBeat. “We’re making it possible to put your best foot forward with a greatly simplified process that lowers that anxiety.”
Nash said he sees the new plugin as a way to increase the level of job applicants a company attracts. Not only will it be easier for job seekers of all types to apply, but it will also be easier than digging through data on a multi-level form or sorting through a generic jobs e-mail address.
“Whenever a company has a jobs e-mail address, the address is full of spam and applicants that aren’t entirely serious,” Nash said. “We’re confident companies will get higher level candidates with this.”
Another thing the button does is show the applicant if he or she has LinkedIn connections that already work at the company. Those people can then act as an internal reference, which Nash claims increases your chances of getting hired by seven times.
Nash said LinkedIn will be partnering with thousands of companies to bring the “Apply” button to their jobs pages. The plugin already appears on the job application pages of companies like Netflix, TripIt, and, naturally, LinkedIn.
The traditional process of submitting a resume and cover letter is drastically outdated. It takes time to write those materials and often there is nothing but dead air once they’re sent off. Using a streamlined approach is more efficient and can help people apply for jobs at more quickly, thereby increasing the likelihood of finding a job in a troubled economy.
LinkedIn was one of the first major tech players to go public this year, and its share price sits above $100 per share after an initial offering of $45 a share.
LinkedIn’s promotional video for the new plugin can be viewed below:
VentureBeat’s VB Insight team is studying email marketing tools.
Chime in here, and we’ll share the results