Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston
, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here
Samsung announced today that sales of its new flagship Android smartphone, the Galaxy S II, have reached 5 million units just 85 days after launching in Asia and Europe in April.
Last year’s Galaxy S phones, smashing successes in their own right, took 125 days to sell the same number of units. Samsung ended up selling 10 million Galaxy S phones last year, but it looks like the Galaxy S II is going to perform well beyond that this year, according to the projection chart below.
The sales milestone isn’t too surprising since GS2 sales reached 3 million units in its first two months. Right now the phone is only available in South Korea, Japan and Europe. Samsung said last week that the Galaxy S II will finally make its way to the U.S. in August, but there’s still no official release date. I expect it to be available across all four major U.S. carriers, just like its predecessor last year.
The Galaxy S II is currently the king of the hill when it comes to high-end Android phones. The phone sports a 4.3-inch Super AMOLED screen (though the resolution is lower than the iPhone 4 and some 4-inch competitors), a Samsung dual-core processor, and support for near-field communications (NFC) built-in. The latter feature, available only in certain models, makes it primed to take advantage of mobile-payment services like Google Wallet.
As I’ve written previously, the Galaxy S II’s biggest competitor, not surprisingly, will be the iPhone 5 (or whatever else Apple has up its sleeve). It’s certainly going to be an interesting battle over the next few months, but I can’t help but think that Samsung would have been better off delivering the GS2 to the US earlier.
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results