Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston
, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here
Innovation is a chief driver of the economy, but it doesn’t come easy. Jlabs CEO Judy Estrin, in this 2008 Entrepreneur Thought Leader Lecture at Stanford University, notes that real innovation often takes decades – and both society and the business world have become extremely short-sighted. As a result, they settle on incremental advances, rather than significant ones. In addition, as companies become more risk averse, support for real innovation has dwindled, which ultimately is hurting American companies.
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results