Inside Jobs’ brain: Author talks about “crazy secretive” CEO (video)

Steve Jobs is a notoriously private figure, but you can learn more about him in Leander Kahney’s book Inside Steve’s Brain. Kahney, currently the editor and publisher of Cult of Mac, stopped by VentureBeat to chat about the hurdles encountered while writing about Jobs. Kahney also talks about Jobs’ recent resignation.

Kahney approached over 100 people in the course of writing the unofficial biography, looking for sources who would tell him about the company, and no one would speak on the record — even former Apple employees.

“It was like getting blood out of a stone,” says Kahney. Inside Steve’s Brain required Kahney to fry his own in an effort to write thoroughly and accurately about a living legend.

In the interview we talk about reasons why Jobs is stepping down as well as his greatest accomplishments.

Spoiler Alert: “The greatest product that he ever made is Apple itself,” says Kahney.

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