Newman Infinite today launched yGGLE, an online service for building a Java-based website from scratch without any programming, at VentureBeat’s DEMO Fall 2011 conference.
yGGLE uses a drag-and-drop interface, where users drop various Java-powered applets onto a site space. That can include a text editor, photo editing and management, animation engines and other pieces of content management. The closest analogue would be WordPress, which looks to streamline the process of posting content online. But yGGLE is not just for posting content. It can be used to construct a fully fleshed-out website, Newman Infinite vice president of communications Marie Standing told VentureBeat.
“Adopters of yGGLE can manage or edit a site’s content by simply logging into yGGLE on any mobile device,” Standing said. “A yGGLE user can even build and launch an entire website with an iPad. “
The company’s chief executive and founder, Matt Newman (pictured above), started learning programming and UNIX network administration when he was seven7 years old. He ran a successful custom computer company that he founded while in high school, Standing said. He then went on to design websites, and decided that the process should be a lot easier than it already is.
“Newman Infinite believes that engineering should be left to engineering professionals, and that everyone should be able to reap the benefits of modern technologies,” she said.
yGGLE will begin an invitation-based beta at the start of October. The company launched last year and has three employees. It is based in Los Angeles, Calif.
yGGLE is one of 80 companies chosen by VentureBeat to launch at the DEMO Fall 2011 event taking place this week in Silicon Valley. After our selection, the companies pay a fee to present. Our coverage of them remains objective.
VentureBeat is studying mobile marketing automation
, and we’ll share the data.