Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston
, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here
At the CloudBeat conference today, we got to talk to Netflix’s cloud architecture guru, Adrian Cockcroft.
Cockcroft took a moment to explain the massive changes Netflix had to go through to transition from a physical DVD rental company to a worldwide streaming video service. Of course, Netflix didn’t simply need the huge amount of bandwidth required for streaming video; it also needed to roll it out at human scale, and fast.
It was a tall order, and the company chose to work with Amazon Web Services to fulfill it.
Cockcroft also tells us a bit about how Netflix will continue to scale as its streaming media services branch out across new regions around the globe.
Stay tuned for more from CloudBeat today and tomorrow.
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results.