If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat
, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.
Forkly, an app that helps you find popular dishes at restaurants around you, has released version 2.0 with bigger photos and personalized recommendations.
Forkly launched in September 2011 from Britekite founders Brady Becker and Martin May. The app originally helped you photograph, rate, and share dishes you’ve eaten and loved. With the second version of the app, you can share and find dishes more easily. The app now delivers personalized recommendations of dishes and the ability to browse restaurants anywhere.
Perhaps the most noticeable update in the new version is the larger images, which help you browse dishes more quickly. The app also gives you influence points for using the app and rating dishes, and the update has improved how points are handled.
Forkly competes with Foodspotting, another app that rates specific dishes. Both apps have very similar features and are fighting for the same users. Forkly’s influence point system is absent in Foodspotting, but Foodspotting includes “Guides” of popular and noteworthy dishes curated by foodie celebrities. Other Forkly competitors include Spoondate and Ness.
Forkly 2.0 is available for the iPhone and iPod Touch.
VB's research team is studying mobile user acquisition...
Chime in here, and we’ll share the results