Gaming execs: Join 180 select leaders
from King, Glu, Rovio, Unity, Facebook, and more to plan your path to global domination in 2015. GamesBeat Summit
is invite-only -- apply here
. Ticket prices increase
on March 6 Pacific!
In a choicely worded missive sent to Google’s chief executive, the National Association of Attorneys General outlined a bevy of concerns around the new policy, slated to go into effect on March 1, and requested an immediate meeting with the company.
Google announced in late January that it would be consolidating 60 different privacy policies into a single policy. Come March, the only way for people to opt-out of accepting the terms is to stop using all Google products, completely. The new policy, Google has insisted, is meant to simplify things, but users, Congress, and now state attorneys general are attacking the policy for granting Google unfettered access to user data across its products.
Consumers, the letter goes on to state, have no choice should they wish to keep their browsing history distinct from their email exchanges. This makes for an “invasion of privacy” that will be too “costly for many users to escape.”
The association also believes the policy leaves consumers more vulnerable to identity theft, and calls into question Google’s decision not to make aspects of the policy, such as sharing data between apps, opt-in for consumers. “Unfortunately, Google has not only failed to provide an ‘opt-in’ option, but has failed to provide meaningful ‘opt-out’ options as well,” the letter states.
But that explanation may not be good enough for the attorneys general. The association is giving Google until Feb. 29, the day before the policy is enacted, to respond to the letter and address its concerns.
Photo credit: alancleaver/Flickr
VentureBeat is studying social media marketing
, and we’ll share the data with you.