NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.
Enterprise social networking player Moxie Software has updated its signature Spaces software suite so it integrates customer responses with employee collaboration into a single offering, the company announced Wednesday morning.
Sunnyvale, Calif.-based Moxie faces strong competition from Jive Software, Yammer, and Salesforce’s Chatter. Even with so many companies fighting for the business social network spotlight, it still had a major year in 2011, with the addition of 75 new customers and a boost in recurring revenues by 40 percent.
As it grows and fights the competition, Moxie has to keep its software up-to-date and ahead of the curve. The latest version of Spaces tries to accomplish this by providing more ways to interact with customers through your in-house business social network.
“The biggest challenge CEOs face today is getting their enterprises closer to their customers,” Moxie CEO Tom Kelly said in a statement. “To provide real benefits, enterprise social technology must deliver real customer value. Our suite makes it easier for organizations to find and deliver the right answer to customers through their channel of choice.”
The two big feature additions to the new version Spaces are Expert Connect and Spaces Connect. Expert Connect enables “cross-departmental collaboration for Customer Service and Support, IT, HR and Sales and Marketing to ensure accurate and efficient customer communications across channels.” Spaces Connect, on the other hand, allows for a “comprehensive integration framework with secure APIs and pre-built connectors” and integration with Moxie apps like CRM, ERP, Content Management, HR, and more.
The new version of Spaces will be available to all Moxie customers by the end of March.
Moxie has also provided an infographic showing the state of business collaboration tools and the intersection with customers, which you can check out below:
Business network photo: violetkaipa/Shutterstock