Say what? Google planning to launch a third-party commenting system

Google may be getting ready to launch its own third-party commenting system that will tie into the company’s other services.

According to a report from The Next Web, Google’s commenting system is said to be heavily integrated with its Google+ social platform.

We’re assuming that Google’s new commenting system will be at least somewhat similar to what’s offered by Disqus or IntenseDebate. Blogs and news sites can install these third-party commenting platforms on their site. These systems allow commenters to login using a variety of servicesĀ (Twitter, WordPress, Yahoo, etc.) to identify themselves.

A commenting system would go a long way in helping boost activity on the search giant’s social network. Google might also be going after Facebook, which offers its own third-party commenting system.

One big downside to the Facebook commenting system is that you can only use a Facebook account to login. If Google’s system allows you to get around that by logging in with several different third-party accounts, it could have a huge leg up.

Google is apparently discussing several new unreleased services at theĀ  G-Saudi Arabia Google event, including the new commenting system, adding vanity URLs to Google+ profiles, and possibly even the forthcoming cloud-based G-Drive service.

We’re reaching out to Google for further comment about these announcement and will update this post with any new information.


We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more, with ChiefDigitalOfficer. Help us out by filling out the survey, and we'll share the results with you.