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After all the turmoil Yahoo has gone through in the past month, the company is finally making moves on a legitimate plan to consolidate its resources on a handful of successful products and services crucial to its bottom line.
Today Yahoo announced that it’s shutting down digital magazine news app Livestand, which it only launched back in November 2011.
“When we discontinue products, it will be so that we can focus on opportunities where we lead and where we can create the most meaningful experiences for people using our products, and for our partners, developers and advertisers,” Yahoo stated in a blog post. “One of the first decisions we’ve made along these lines is to discontinue our personalized digital newsstand app, Livestand for iPad.”
Livestand was facing plenty of more popular competitors, such as Flipboard, Editions by AOL, Pulse News, Zite, and Google Currents. But even in a crowded market, Yahoo didn’t need to be focusing its efforts on side projects like this. The company said it still plans to focus on creating a more mobile web-friendly experience for its existing products. As we said at the beginning of the year, Yahoo can start by revamping Flickr.
It’s nice to see new CEO Ross Levinson actually doing something to lessen the company’s glut of useless services and products. But the work is far from over.
Fortunately, we’ve comprised a list of 10 products Yahoo needs to immediately shut down. (Well, it’s actually only a list of nine, since Livestand is now dead.)
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results