Dev

Apple devs may get an SDK to create apps for iTV at WWDC

If you haven’t heard the rumors about Apple’s television by now, you’ve been living under a sad, lonely rock. The company is now reportedly releasing a software developer kit (SDK) for the rumored talking box to create the real TV game changer: apps.

Apple is holding its annual world wide developer conference (WWDC) next week and is expected to announced, or at least hint at, the “iTV.” While the television itself will almost certainly not make an appearance, it looks like the operating system may. BGR‘s sources say the rumored SDK would allow software developers to create apps for a new OS made specifically for Apple’s ventures into television, including its current Apple TV.

While Apple may not have come up with the idea of an application for mobile devices, the company has helped turn mobile app developing into an industry of its own. Any Apple television would be incomplete without this touch. Like the phone, an app platform would let anyone release tools to customize the viewing experience.

It is also rumored that Apple’s television will support Siri, the voice-assistant on iPhone 4S models. This opens the door for hand-free channel surfing and potentially control over apps. Unfortunately, if this report is true, developers still won’t have access to Siri, as there is no official application programming interface available for it yet.

BGR’s sources say the SDK will probably show up in Apple TV first, but will be HDTV-ready.

via BGR; Apple iTV mockup image by Guilherme Schasiepen


Mobile developer or publisher? VentureBeat is studying mobile marketing automation. Fill out our 5-minute survey, and we'll share the data with you.