Samsung’s Galaxy Beam with built-in projector launches in the U.K.

If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.

Samsung Galaxy Beam

Samsung released its new smartphone, the projector-ready Galaxy Beam, in the U.K. today.

The company first showed off the Galaxy Beam at Mobile World Congress back in February. The smartphone, which runs Android 2.3 Gingerbread, rocks a 4-inch display, a 1 gigahertz dual-core processor, and an ugly yellow band around the sides. Of course the phone’s most notable feature is its powerful built-in projector, which allows you to project an HD-quality screen of up to 50-inches wide at 15 lumens.

As VentureBeat’s Devindra Hardawar previously pointed out, the Galaxy Beam seems like something Samsung would have come out with over a year ago. I can see how a phone like this would be useful for people who are frequently giving presentations at corporate meetings where they need to show off spreadsheets, outlines, and marketing materials. And while I think having a built-in projector on a smartphone is a pretty cool addition, I don’t see this as being that big of a deal to the majority of consumers. The Beam seems more novel than useful. That said I’d rather have the latest version of Android than a projector.

Samsung hasn’t released a date for when the Galaxy Beam will launch in the U.S.

Via The Verge

VB’s research team is studying mobile user acquisition... Chime in here, and we’ll share the results.