Dev

Another Twitter buy: Clutch.io acquired, shuts down A/B tester

Twitter has acquired iOS app tester Clutch.io, the company that prides itself on helping developers ship products quickly. The startup joined Twitter’s team today.

Clutch.io provides an A/B testing system for developers of both iOS and Android applications. Developers use these tests to determine whether one feature may provide better results than another feature. Clutch.io uses the example of a “register” button over a “free sign up” button. Tests are administered to certain groups of users that developers choose.

The company also has a system called “Framework” that helps developers build apps and issue updates.

Twitter is absorbing Clutch.io into its Growth and International team, including founders Eric Florenzano and Eric Maguire, who previously created now defunct Y Combinator company Convore.

The A/B testing and Frameworks products are slowly being shut down, and the company is no longer taking new customers.

“We’re happy to announce that over the coming weeks we will make available everything you need to run Clutch.io on your own servers, so that even after our hosted service is no longer running, you can continue to operate it on your own,” said the co-founders in a blog post.

The technology will otherwise “fail gracefully” if features using it are accessed by app users. Clutch.io says users will not be able to tell that a failure has occurred.

The terms of the deal were not disclosed.

Image via Shutterstock


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