Mobile

Google: 500M Android devices now activated, with 1.3M added daily

Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here!

In a move clearly meant to deflect attention from Apple’s iPhone 5 announcement today, Google has revealed that Android has reached a new milestone of 500 million activated devices.

Additionally, 1.3 million new Android devices are activated every day, Android director of product management Hugo Barra wrote in a Google+ post last night.

Those figures show significant progress since June at Google’s I/O developer conference, where the company announced 400 million Android devices were activated with 1 million additions daily.

There’s no question Android is winning the smartphone numbers game, but Google still has a lot to prove when it comes to adding that extra level of polish and making OS updates easily available. Android 4.1, AKA Jelly Bean, is the best version of Android yet, but according to Google’s statistics it only accounts for 1.2 percent of Android devices activated.

Meanwhile, only 20 percent of Android phones run Android 4.0 “Ice Cream Sandwich.”

Android could hit 1 billion total activated devices before the year is out, but I’m far more interested in Google figuring out a way to get the best version of its OS to consumers more efficiently.

Photo: Hugo Bara


VentureBeat’s VB Insight team is studying marketing analytics... Chime in here, and we’ll share the results.