If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat
, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.
Can an Instagram communicate love? Can a postcard make it real?
Postagram, the mobile app that takes your Instagram photos, prints them, and sends them to your friends as postcards, published a beautiful little love story today. Two long-distance lovers kept in touch with Postagrams … and then received a wonderful, creative gift at their eventual wedding.
I talked to Postagram’s CTO, Bryan Kennedy, about the story.
“Apparently it was a couple that was doing the long distance relationship thing,” Kennedy told me. “The boyfriend sent a Postagram every week. Then, at their wedding, the bride’s sister presented them with a gift made up of those Postagrams.”
Here’s the story, from the Postagram blog in the words of the former girlfriend, now wife, LaDonna Consolo:
Above: Postal love via Instagram and Postagram
Image Credit: Sincerely
When my husband and I first met and started dating we lived about an hour apart, so we could only spend time together during the weekends. The five weekdays would stretch long but Mike would always send me a Postagram with pictures from our weekend and sweet captions that totally melted my heart.
After eleven months of dating, we were married, and my sister used my Postagrams from Mike to create a set of wall hangings to decorate at our reception. These sweet hangings now adorn the wall over our bed, and are a constant reminder of our love story. Most people might think to put these in a typical photo album but these meant so much more to us and we love being able to look at them every day and reminisce.
Thanks for making an app that gives us such a unique way to commemorate special days and preserve our memories. We love you Postagram! :)
That’s a great story, and great example that connecting with people doesn’t just have to happen via social media or pixels on a screen.
Postagram is a service by Sincerely. The San Francisco company recently launched Sesame, a new gift-in-a-box product line, just a day before Facebook announced its own gift plans.
Image credit: Sincerely
VB's research team is studying mobile user acquisition...
Chime in here, and we’ll share the results