Farming is not a sector I commonly cover, but the next agricultural revolution could be digital.
FarmLogs is a Y Combinator alum that seeks to modernize the farming industry. Today, the company based out of Ann Arbor, Mich., announced it’s harvesting $1 million in seed funding, which is led by Huron River Ventures and Hyde Park Ventures.
FarmLogs’ software that helps farmers manage their farm. It offers a wide range of features, including the capability to forecast and measure profits, track activities and expenses, monitor crop progress, manage inventory and sales, monitor weather, study field performance, and stay on top of crop markets and relevant news. The platform also provides analytical tools to help farmers take a more data-driven approach to agriculture.
Founder and CEO Jesse Vollmar grew up on a farm in Michigan and studied computer science. He experienced first-hand many of the inefficiencies in the farming world that led to lower yields and profits, and he set out to solve the problem.
“FarmLogs is about bringing innovation to an industry that desperately needs it,” he said. “We have an amazing opportunity to make a significant impact on the entire globe by serving the people that feed our world.”
Instead of keeping records with paper, farmers can now manage operations and conduct business via the web or mobile. Row crop farmers, who grow corn, soybeans, wheat, and such can see a daily snapshot of their farm’s performance from a central dashboard, and they can update information from the field using the GPS-enabled mobile app.
With this investment, FarmLogs will expand its team of four and accelerate development of mobile applications for the 2013 planting season.