Gaming execs: Join 180 select leaders
from King, Glu, Rovio, Unity, Facebook, and more to plan your path to global domination in 2015. GamesBeat Summit
is invite-only -- apply here
. Ticket prices increase
on March 6 Pacific!
Following Burger King’s Twitter hijacking yesterday, we would have assumed all major brands would beef up their passwords on Twitter. Apparently, we were wrong, as Jeep’s account has been hacked today by the same pranksters that hacked Burger King.
Jeep’s Twitter account now has the following description: “The official Twitter handle for the Jeep® — Just Empty Every Pocket, Sold To Cadillac =[ #OpMadCow #OpWhopper In a hood near you!”
Here’s what the top of the account looks like:
Here are some of the tweets from the hijacked account:
This tweet was especially childish, but Jeep probably had it coming after not working to protect its account more.
We fully expect Twitter will suspend the account soon, but this incident should be a clear lesson. If you’re a social media marketer, it’s time to make your passwords more secure.
And on Twitter’s end — this might be a good time to enable multifactor authentication. It’s a little annoying, but it could have stopped Anonymous from hacking Jeep and Burger King’s accounts as well as other hacks.
Top photo via Kradlum/Flickr
VentureBeat is studying social media marketing tools
, and we’ll share the data with you.