Enterprise companies tackle mobile marketing automation slightly differently—and that's why they're on top. Register today for this free VB Insight webinar
with AEG's VP of Social and Marketing on May 28th
Restaurant waitlisting app NoshList has brought its service to iPhone, iPod Touch, and Android devices so more eateries will be able to seat diners in smarter fashion no matter what devices they own.
NoshList helps restaurants get rid of paper-and-pen customer waitlisting and instead go digital. Diners instead can be notified via text messaging that their table is ready. The service launched a premium version with more features like unlimited two-way texting and table number assignment in November. The premium service costs $49 per month per restaurant.
Previously, NoshList required restaurants to use an iPad to run the service. But Firespotter Labs CEO Craig Walker told VentureBeat it wasn’t enough. With so many different types of smart devices out there, restaurant owners might prefer to use an iPhone or Android device they already own to take customer names and numbers.
“We want to do everything we can to help restaurants with multiple devices, not just iPads,” Walker said.
NoshList has helped more than 8 million diners find tables since its launch a year ago. It is now in use at 2,250 restaurants in the United States. In November, 4.5 million diners and 1,600 restaurants had used the app. Some of its high-profile customers include the Red Robin and Buffalo Wild Wings chains, and Walker says he’s testing the app “with all the big guys.”
NoshList’s parent, Firespotter Labs, has raised $18 million in funding from Andreessen Horowitz and Google Ventures. The company has also developed other notable apps, including UberConference, Nosh, and Jotly. Firespotter Labs is based in San Francisco.
Photo via Firespotter Labs