Ready for the paperless society? Perhaps not quite as ready as you might think.
Your iPad or Android tablet is really good at a lot of things, but for some things, paper just can’t be replaced, as one French company hilariously illustrates in this ad, which has gone viral:
The ad is by the Leo Burnett agency for a French company, Le Trèfle, which produces — of course — toilet paper. It has already gathered 62,000 likes, including about 10,000 just in the past 50 minutes.