Mobile

Samsung Galaxy S4 lands on AT&T for $250, pre-orders start April 16

Enterprise companies tackle mobile marketing automation slightly differently—and that's why they're on top. Register today for this free VB Insight webinar with AEG's VP of Social and Marketing on May 28th.

Galaxy S IV launch 2

It looks like Samsung’s Galaxy S4 roll-out will start with AT&T in the U.S.

The carrier announced this morning that it will offer the Galaxy S IV for $250 with a two-year contract. Pre-orders begin on April 16 — unfortunately there’s no further information when you’ll actually get your hands on it.

Given that T-Mobile plans to offer the Galaxy S IV on May 1, I expect AT&T will make its version available on or before then.

The Galaxy S IV packs in the usual upgrades — a faster processor, more RAM, better camera — while sharing much of the Galaxy S III’s design. I found it incredibly comfortable for a 5-inch phone during my hands-on, though it’s a shame that Samsung just can’t get away from cheap plastic cases.