Apple teases new Mac Pro: tiny, fast, and full HDMI out

Top of the new Mac Pro

Above: Top of the new Mac Pro

If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.

Top of the new Mac Pro

“Can’t innovate anymore? My ass!” Apple VP of marketing Phil Schiller said on stage today at WWDC.

Apple announced a new Mac Pro — the first in years — at its World Wide Developer Conference today. And it looks like a big circular battery, built around a central thermal core, Apple said. But this “battery” is only 1/8 the volume of the previous machine.

“It is a stunning product,” Schiller said. “This is without a doubt the future of the pro desktop.”

The new Mac Pro will have 7 teraflops of computer power for your applications, Schiller said, and supports up to three 4K displays. It’ll have 2.5 times faster Flash memory, Thunderbolt 2 for 20Gbps throughput, dual AMD FirePro graphics cards, the fastest RAM available, and Intel’s new up-to-12-core Xeon chips: double the previous generation’s CPU speed.

It’s the first Mac Pro with a Flash-based hard drive: PCIe, with up to 1.25 Gbps reads and 1 Gbps writes. That’s 2.5 times faster than Flash drive Apple has released, Schiller said, and a staggering 10 times faster than any hard drive the company has ever put in a Mac Pro.

It’s also the first Mac with full HDMI out, Schiller says. And did we mention that it’s tiny. Here’s what it looks like compared to the old — and we do mean old — version:

New Mac Pro - tiny

“The entire top is a handle,” Schiller said, referring to one of the most-loved features of the old Mac Pro Tower, it’s twin top handles. “And it has a motion sensor and lights up to show the I/O ports when you turn it.”

Image credits: Apple, John Koetsier