NOTE: GrowthBeat tickets go up $200 this Friday at 5pm Pacific. VentureBeat is gathering the best and brightest in modern digital marketing to help declutter the landscape, simplify the functions, clarify the goals, and point the way to success. Get the full scoop here, and register by Friday to save!
One thing we overlooked during Apple’s iTunes Radio announcement was the inclusion of a Twitter #music trending station on the new service.
Apple actually plugged the new station in the company’s promotional artwork that shows off iTunes Radio on the iPhone. As you can see in the image above, In the center of a row of featured stations is the “#music” station with the familiar blue Twitter bird logo, which was first spotted by Musically’s Stuart Dredge.
Twitter #music launched back in April as a way for the social network to identify songs that were trending among users who wanted to share what they were listening to. The service itself is a music discovery platform at heart, which uses tweets and user activity to surface new artists that are gaining in popularity. While Twitter #music’s iOS app has failed to gain attention from the majority of users, it’s possible that the iTunes Radio interest could change that.
Our upcoming GrowthBeat event — August 5-6 in San Francisco — is exploring the data, apps, and science of successful marketing. Get the scoop here, and grab your tickets before they're gone!