Apple owns only 18 percent of the app universe, but it banks almost 500 percent more than Google, pulling in a sweet $5.1 million in revenue each and every day. Meanwhile, Google owns 75 percent of all app downloads, but it only takes in $1.1 million per day.
These are just two of the highlights in a new “unconventional comparison” between the two largest software distribution outlets on the planet today: Apple’s App Store and Google Play.
Not shockingly, Google Play has better search, showing apps even when people misspell the name or category. In addition, people on Google Play apparently just wanna have fun: 26 percent of Google Play apps are games, versus just 14 percent on the app store.
One thing both Apple and Google have in common: They both lead their own app store in number of downloaded apps.
Interestingly, while Google has a top price of $200 for an app and Apple has a highest price of $999, the top 100 apps on the app store group into only seven different price points, while the top 100 apps on Google Play group into 29 different price points. Which, I suppose, is due to the fact that you see prices like $2.73 on Google Play, but pretty much only prices ending in 99 on the app store.
Here’s all the data, in visual form, created by mobile cloud services company Kinvey.
VB's research team is studying mobile user acquisition... Chime in here, and we’ll share the results.