Business

Google adds touch-gesture navigation to Chrome

Plushies at the Google Store

Above: Plushies at the Google Store

Image Credit: Devindra Hardawar/VentureBeat
If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.

Google has included a number of touch-based gesture controls to the latest test build of its Chrome web browser.

The move was likely done because of the increasing number of people using mobile devices to access the internet, not to mention the growing number of Windows 8 devices that have touch screens. I’m betting the move will also help align Chrome with those mobile versions of browsers that already offer touch-based navigation features.

The new browser build allows you to swipe left to right to navigate between pages. There’s also some support for a new “pinch to zoom” control, which you’d use just like you would on a smartphone to zoom in on an image or a website.

Via The Verge


VB’s research team is studying mobile user acquisition... Chime in here, and we’ll share the results.