Twitter’s IPO by the numbers: 300B tweets, 200M monthly users

Image Credit: DoughCupcakes/Flickr

After secretly filing to go public last month, Twitter finally released its IPO filing today.

Companies that make less than $1 billion in revenue can file confidentially under the JOBS Act. They do this so as to conceal information about the company and woo potential underwriters without the scrutiny of the press or analysts. But today we know a lot more about Twitter than we ever have before.

Let’s check out what Twitter looks like by the numbers:

  • Twitter is planning a $1 billion IPO and hopes its symbol will be TWTR — it has not chosen an exchange yet.
  • It is offering 472,613,753 shares of stock.
  • It made $316 million in revenue in 2012, $253 million for the six months ended June 30, 2013.
  • However, Twitter had net losses of $79 million in 2012 and $69 million for the six months ended June 30, 2013.
  • Twitter has 200 million monthly active users; half of that use the social network daily.
  • People have tweeted over 300 billion times with 500 million tweets coming through every day.
  • Mobile made up over 65 percent of Twitter’s advertising revenue just in the three months ended June 30, 2013 (why it doesn’t count the six months, we don’t know).
  • Twitter has over 2,000 full-time employees, with its headquarters in San Francisco.
  • It has 214,950 square feet of office space for all those people.
  • It currently has seven underwriters: Goldman, Sachs & Co.; Bank of America Merrill Lynch; Morgan Stanley; J.P. Morgan; Deutsche Bank Securities; CODE Advisors; and Allen & Company LLC.
  • It would take 5,878 tweets to public Twitter’s entire IPO filing on Twitter (thanks Derek Thompson!)

VB's working with marketing expert Scott Brinker to understand the new digital marketing organization. Help us out by answering a few questions, and we'll help you out with the data.
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