Motorola’s futuristic smartphones now have an equally futuristic manufacturing method: 3D printing.
Motorola announced today that it’s inked a deal with 3D printing giant 3D Systems to put together its Project Ara smartphones, which the company announced last month.
Essentially a Lego take on hardware, Project Aura’s modular design will give owners almost complete control over their phones’ features, letting them swap out components without buying entirely new phones. That level of customization is perfect for 3D printing, which excels at letting companies manufacture custom items in small batches.
“3D printing promotes a level of sustainability, functionality, and mass personalization that turns these kinds of global ambitions into attainable local realities,” 3D Systems CEO Avi Reichental said in a statement.
Above: 3D printing is a perfect fit for Motorola’s modular take on smartphones.
Image Credit: Google ATAP
While 3D Systems has been making a big push into consumer 3D printing as of late, the company’s core business is selling giant industrial printers to big companies like General Electric.
That expertise will come in handy with its Motorola deal, which will require 3D Systems to create “a continuous high-speed production platform” to put Motorola’s devices together. The deal also means 3D Systems will be investing a lot more into printing with conductive inks for components like smartphone antennas.
Assuming this all works out like Motorola and 3D Systems hope, the deal could turn out to be the most high-profile proof that 3D printing will indeed be core to the next industrial revolution, as people like MakerBot CEO Bre Pettis often argue.
3D Systems is pioneering 3D printing for everyone. 3DS provides the most advanced and comprehensive 3D design-to-manufacturing solutions including 3D printers, print materials and cloud sourced custom parts. Its powerful digital thread... read more »
Motorola is known around the world for innovation in communications and is focused on advancing the way the world connects. From broadband communications infrastructure, enterprise mobility and public safety solutions to mobile and wir... read more »
Powered by VBProfiles
Marketing technologist? We're studying the big marketing clouds
Fill out our 5-minute survey
, and we'll share the data with you.