Enterprise startup Upland Software has raised a $15 million growth equity round from Activant Capital.
Trying to parse the Upland press release is a migrain-inducing giggle fit. In a word, we can say with certainty that Upland makes products for employees at huge companies to manage their work.
Or, in Upland’s words:
Upland provides the only family of best-of-breed cloud products that address the entire enterprise work-span, from strategic planning to work execution. …
Upland helps solve these challenges of the modern workplace by arming both knowledge workers and management with tools to increase productivity, collaborate effectively, manage content, work more efficiently and ensure resources and activities are aligned with strategic objectives.
The new capital will be used to do… that… more effectively.
We’re going to find some Advil and align our strategic objectives now.