OpenTable may soon make getting out of a restaurant just as easy as getting in.
Kashyap Deorah, the general management of Payments at OpenTable, says the service is currently only available in 11 restaurants in San Francisco; new restaurants will be added “over the next few weeks.” Eventually, users will be able to request access to the beta, but it appears that a public launch is a long ways away.
This move is unsurprising for OpenTable, as the company claims to work with 30,000 restaurants and 530 million users for its reservation service. Entry into payments simply opens up new revenue opportunities. That said, the company is also extremely late to the game. It’ll have to compete with startups like New York-based Cover, TabbedOut, and LevelUp — in addition to Square, Dwolla and other payment services. In such a crowded space, gaining traction won’t be easy.
VentureBeat contributor Rocky Agrawal tested out the OpenTable payments service last night, and he came away impressed:
OpenTable is a leading provider of free, real-time online restaurant reservations for diners and reservation and guest management solutions for restaurants. The OpenTable network delivers the convenience of online restaurant reservatio... read more »
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