Kickstarter is even more popular than you thought: The crowdfunding startup raised 500 million alone in the last 12 months.
Today Kickstarter announced it has passed $1 billion in pledges, contributed by 5.7 million users across 224 countries. The startup, which provides a system for creatives and technologists to crowdfund ambitious projects, has led to the creation of numerous products, including the Pebble Smartwatch and the OUYA gaming console — in addition to some less admirable pursuits.
In its report, Kickstarter shared a few other interesting stats: More than 1.6 million of its users have backed more than two or more projects, and 15,932 users have backed 50 or more projects.
Kickstarter is not without flaws. As the startup ballooned to mainstream status in 2013, questions of accountability emerged among failed projects. That in mind, it appears Kickstarter has yet to reach its peak; the five-year-old service still offers an enticing opportunity for artists and product designers to fund their projects without giving up equity to traditional investors.
Kickstarter is an online platform for funding creative projects. Once a project is approved by the Kickstarter team, the creator of the project must set their own goal for how much they would like to raise and a deadline to raise the m... read more »
OUYA was created in 2012 by Julie Uhrman, a video game industry veteran who saw an opportunity to open up the last closed game platform — the TV. Julie and an initial team of game developers and advisors brought the concept to life, ... read more »
Powered by VBProfiles
We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more
, with ChiefDigitalOfficer. Help us out by filling out the survey
, and we'll share the results with you.