NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.
Facebook’s bid to take over your homescreen continues.
Today, Facebook announced plans to remove messaging features from its main app, as TechCrunch first reported. Facebook’s intention, it appears, is to drive people to its standalone messaging app, Messenger. It just recently updated the app to promote use of its voice-calling feature.
The messaging button within Facebook’s core app will remain, but it will only offer a quick way to launch the Messenger app (or point people to a download link if they don’t already have it). Facebook’s acquisition of messaging rival WhatsApp, a move that just received the go ahead from the FTC, likely influenced this upcoming product change.
Facebook is the world’s largest social network, with over 1.15 billion monthly active users.
Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 w... read more »
Powered by VBProfiles