Amazon launches a store dedicated to wearable tech

Gaming execs: Join 180 select leaders from King, Glu, Rovio, Unity, Facebook, and more to plan your path to global domination in 2015. GamesBeat Summit is invite-only -- apply here. Ticket prices increase on April 3rd!

Amazon has opened up a new Wearable Technology store today that will focus on selling all the latest wearable gadgets, the e-commerce giant announced today.

Like some of Amazon’s other dedicated stores, this one will live within Amazon’s main online store. It will feature wearable gadgets from a variety of categories from all the top wearable tech hardware makers, including Samsung, GoPro, Jawbone, and others. (So, basically, lots of fitness trackers, smart watches, blood pressure monitors, “action” cameras, etc.)

It also looks like Amazon will offer some exclusive products from up-and-coming wearable tech companies. For example, the Misfit Bloom Necklace for use with the Misfit Shine activity tracker is available exclusively for preorder on Amazon’s new storefront.

And since wearable tech is still largely a new thing for most consumers, Amazon is also trying to educate people about what products are the best fit for their lifestyle via a “Learning Center.”

More information:, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection., Inc. seeks to be Earth's most customer-centric company, where cu... read more »

Powered by VBProfiles

VentureBeat is studying email marketing. Chime in, and we’ll share the data with you.