Mobile

AndroidOne is Google’s new mobile platform for India and beyond

Image Credit: Mark Sullivan/VentureBeat
NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is next week! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.

SAN FRANCISCO — It’s time to get even more people using Android smartphones, Google believes. And it has a plan.

At its Google I/O developer conference today, Google senior vice president Sundar Pichai announced a set of hardware reference platforms called AndroidOne. It’s meant to help phone manufacturers create less-expensive Android phones for sale in markets where $400 to $600 for a handset is out of reach for most people.

The resulting devices could feature a 4.5-inch screen, an FM radio, dual SIM, and an SD card — and they’ll hit the market for under $100, Pichai said.

The first stop for the new hardware? India, Pichai said.

The move could add to Android’s already large user base, which has now passed the 1 billion active user mark.

“We are working with many partners,” Pichai said, including Micromax and Karbonn, brands that are not well-known in the U.S. but which have significant market share in India.

More information:

Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major glob... read more »

Powered by VBProfiles

1 comments
Shadakshari s
Shadakshari s

“We are working with many partners,” Pichai said, including Cromax and Karbonn." you mean micromax!?