Mobile

12 major brands show off their customer-conversion strategies at MobileBeat

Image Credit: zdnet

Consumer traffic is spiking on mobile devices. It’s shifting away from the desktop, which is dangerous for brands that took the PC experience granted for so long.

So brands are scrambling to manage the shift, seeking to build mobile experiences that generate awareness, engagement, and trust, and to convert that experience into purchases.

At our upcoming MobileBeat event on July 8-9, we’re gathering a host of major brands to unveil never-before-seen case studies of how they’re growing revenue — and sometimes even profits — by tracking and serving customers along every phase of their journey on mobile.

We’ve got household names like Nascar and Walmart, along with some monster tech brands like LinkedIn and Airbnb that are also vying for consumer loyalty and conversion on mobile.

Some major talking points in these sessions will include the following: seamless payments, driving purchases in store, mobile marketplaces, monetizing content, analytics, international growth, ad tech/programmatic advertising, and more.

NOTE: Tickets are nearly gone. Get yours now! Sign up here.

MobileBeat Brands

For more on the vision of this year’s MobileBeat — including themes, takeaways, and agenda — head over to the event site.

And make sure to register soon!

Join 1,000 mobile visionaries, leading brands, analysts, developers, investors, and press for two days packed with high-value discussions, actionable lessons, exclusive announcements, and lots of networking.

Special thanks to the following industry leaders for supporting MobileBeat: FactualTapjoy, AppLovin, Adtile, IBM, and AT&T as Gold Partners; FlurryHasOffersSequoia CapitalRadiumOne, SupersonicAds, Cirrus Insight, and Tapsense as Silver Partners; UpsightCotapNew RelicSplunk, GLOBO, and LifeStreet Media as Event Partners; Adenda and Rumble as Nest Partners; and Bizzabo and VSC as Strategic Partners.

2 comments
Scott Bales
Scott Bales

It’s staggering how many coming struggle with the idea that mobile is about behaviour, not technology. In my work with clients there is a strong pattern where I shift the discussion from technology to empathy for Context, Behavior and Utility. And gues what… they find huge success in mobile