Here’s a conditional statement for you:
IF you haven’t tried out IFTTT (If This Then That), THEN you are missing out on one of the most incredibly useful tools ever invented.
Especially if you’re a Square mobile payments user.
No idea what I’m babbling about? Here’s the IFTTT 101:
If This Then That lets you create so-called “recipes.” These are essentially instructions for the web-based IFTTT to automate certain actions between the services IFTTT supports. It can be as simple as “Whenever I get a new email in Gmail, send me a text.” The beauty of IFTTT is that because it supports over 119 different services (known on IFTTT as channels), you can create an almost unlimited combination of recipes that can automate everything from your home lightbulbs to your Instagram account.
Now, thanks to the addition of the Square channel, you can add mobile payments to the list.
A perfect example for the busy entrepreneur is the “Settlements made via Square add a row to a spreadsheet” recipe which connects Square transactions with Google Drive. So now, not only would you get the automatic transaction confirmations from Square itself, you’d also get a constantly up-to-date spreadsheet that you could use with your existing formulas to track your business.
How useful any IFTTT channel is depends entirely on the number of triggers it supports, and each channel is different. The Square channel offers:
Any new payment
This Trigger fires every time a new payment posts to your Square Merchant account.
New payment over a specific amount
This Trigger fires every time a new payment over an amount you specify posts to your Square Merchant account.
Any new refund
This Trigger fires every time a new refund posts to your Square Merchant account.
New refund over a specific amount
This Trigger fires every time a new refund over an amount you specify posts to your Square Merchant account.
Any new settlement
This Trigger fires every time a new settlement is posted to your Square Merchant account.
Don’t forget, even though IFTTT recipes are limited to automation between two channels, you can create and “stack” as many recipes as you want, which could result in some fairly sophisticated workflows.
IFTTT is rapidly becoming the favorite glue in the Internet of Things universe, at least from a consumer perspective. It may not possess the kind of extensibility that enterprise solutions have, but that’s why it’s a perfect fit for Square, which is itself a response to the difficulties created by typical enterprise payment systems.
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