Mobile

Yelp now uses Bing Translator in iOS, with Android coming soon

yelp-europe
Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston, where we'll discuss how to merge creativity with technology to drive growth. Space is limited. Request your personal invitation here!

Traveling abroad? This ought to pique your interest. Yelp just updated its iOS app to be more useful for non-English reviews. It now has the Bing Translator integrated, allowing you to translate foreign language reviews with a simple tap of the screen.

The new feature works with the 15 languages Yelp currently supports including English, Danish, German, Spanish, French, Turkish, and Japanese to name a few. You can opt to have a single review translated or you can have them all translated at once, it’s up to you.

Of course, automated translations are never 100 percent correct. In fact, they can be rather funny at times. Still, Yelp is confident the integration of Bing Translator will mean more people can get a general sense of what a reviewer said. This would be really helpful when traveling to a country whose language you don’t speak. You could more readily find a local eatery that serves up an awesome dining experience without having to consult the well-worn path travel guides offer.

You can get the latest version of the iOS Yelp app from the App Store now. An Android version is on the way, too, but Yelp has yet to specify just how soon that will be.

This news comes on the heels of the Foursquare reboot, which saw the former check-in app change its focus to reviews and recommendations, making it a cross between Twitter and Yelp.

More information:

Yelp (www.yelp.com) is a website that connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros in the United States, Canada, the United Ki... read more »

Bing is a search engine that brings together the best of search and people in your social networks to help you spend less time searching. Bing is for people who do; for people like you who are always doing more. Whether online or on yo... read more »

Powered by VBProfiles


VentureBeat’s VB Insight team is studying marketing analytics... Chime in here, and we’ll share the results.